UGC Engine Generated 1,100 Creator Assets and 3.9x ROAS
An always-on UGC pipeline delivered 1,100 creator assets, cutting creative costs 62% at 3.9x ROAS.
Client: HaloHydro
The Challenge
HaloHydro's ad creative fatigued in under two weeks, and agency-produced videos cost $4,000 each. Scaled paid social demanded a constant stream of authentic assets.
Our Solution
We built an always-on UGC engine: 140 vetted creators briefed quarterly, a rights-management dashboard with performance tagging, and a testing framework pushing top organic posts into paid. Winning hooks were templated for rapid iteration across TikTok, Reels and Shorts.
The Results
The engine produced 1,100 usable assets in nine months at 62% lower cost per asset. Paid social ROAS reached 3.9x, and creative fatigue windows stretched to six weeks.
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