Meta Ads Filled a Fitness Studio Group With 4,800 New Leads
Lead-gen funnels across 12 studios delivered 4,800 qualified trial signups at $7.20 cost per lead.
Client: PulseForge Studios
The Challenge
PulseForge's 12 studios relied on walk-ins and referrals, with membership growth flat for a year. A previous agency delivered leads at $31 that rarely converted.
Our Solution
We built a Meta funnel with studio-specific creative shot on location, instant-form lead ads with qualifying questions, and an automated WhatsApp follow-up sequence within 90 seconds. Lookalikes from member lists and geo-fenced exclusions kept spend inside profitable radii.
The Results
The system generated 4,800 trial signups in five months at $7.20 per lead, with 31% converting to paid memberships. Cost per new member fell 64%.
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