International SEO Opened 6 New Markets Worth €3.4M in Bookings
Hreflang architecture and localized content across 6 markets grew international bookings to €3.4M annually.
Client: Sunlark Travel
The Challenge
Sunlark sold tours only in English and German, forfeiting search demand in France, Spain, Italy, the Netherlands and the Nordics. A single .com with weak hreflang caused country cross-ranking chaos.
Our Solution
We designed a subfolder international architecture with proper hreflang clusters, ran localized keyword research for 6 languages, and shipped 380 translated landing pages via Next.js i18n routing. Local link building and regional entity optimization anchored each market.
The Results
International organic bookings reached €3.4M within twelve months, now 29% of total revenue. Localized pages rank on page one in all six launch markets.
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