SEO 2026 Healthcare

Local SEO Put a Dental Group in the Map Pack for 94% of Searches

Multi-location local SEO won map-pack rankings across 22 clinics and grew new-patient bookings 3.4x.

Client: ClearWater Dental Group

94%
Map-pack coverage
3.4x
New patients
+1,900
Reviews earned
Local SEO Put a Dental Group in the Map Pack for 94% of Searches

The Challenge

ClearWater's 22 clinics ranked below aggregators for 'dentist near me' searches, and 11 locations had inconsistent NAP data and unclaimed listings. New patients came mostly from expensive paid ads.

Our Solution

We rebuilt their Google Business Profiles with service-level optimization, deployed location pages with unique local content on Next.js, and ran a review-generation program that added 1,900 verified reviews. Citations were cleaned across 60 directories with structured data for each practice.

The Results

The group now ranks in the local map pack for 94% of tracked zip codes. New-patient bookings from organic search grew 3.4x, cutting paid dependency in half.

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